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Marketing Director
Marketing Director and Business Development

We are seeking a Marketing Director to take ownership of the Firm’s marketing efforts. The Marketing Director will be based in our Great Neck, New York office, and report directly to the Firm’s Chief Operating Officer and Executive Management Committee. This is a fast-paced, hands-on role with diverse responsibilities including:

  • Strategic Planning: Help design and execute business development plans for the Firm’s practice groups and attorneys. Develop strategies to build and reinforce Firm brand positioning and differentiate from rivals.
  • Business Development: Identify new business opportunities by staying informed about the present and emerging needs of clients and the issues and trends in their industries. Produce new business presentations and proposals.
  • Research and Knowledge Management: Maintain the quality and accuracy of the Firm’s collateral materials and other information. Manage research efforts concerning new business targets and competitors.
  • Marketing Communications and Events: Create and implement strategies to raise the profiles of the Firm its practice groups, and its attorneys by securing speaking, sponsorship and writing opportunities. Manage content marketing strategy, including distribution of client advisories and other communications, creation of website content, and management of blog and other digital media content. Coordinate firm-hosted events. Identify credible directories the practices should be listed in, and prepare ranking and award submissions.


Specific Requirements

The successful candidate will be a proactive, detail-oriented, self-directed marketing professional with at least an undergraduate degree and a minimum of 6 to 9 years of law firm marketing or business development experience. Outstanding writing, project management, and inter-personal communications skills are required. Strong social media skills (LinkedIn, Twitter) a plus. 

Contact Details
Garfunkel Wild, P.C.

Garfunkel Wild, P.C. was founded over 30 years ago to attend to the specific business and legal needs of its clients in the health care industry and beyond. We continue to represent one of the largest and most diverse groups of health care clients in the tri-state area. At the same time, GW has also grown to meet the demands and challenges facing clients in many other industries.  We currently have more than 75 attorneys in New York, New Jersey and Connecticut, representing clients across more than a dozen practice areas.


Thom Capobianco
tcapobianco@garfunkelwild.com
111 Great Neck Road, Great
Neck, NY 11021
Company Name Garfunkel Wild, P.C.
Posted Date 1/24/2018
Job Type Exempt
Employment Type Full Time
Location Great Neck,New York
City Great Neck
State New York
Country USA
Region East Coast